Tuesday, September 29, 2009

Walbaum

Justus Erich Walbaum

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02) designed by Justus Erich Walbaum

Born January 25, 1768 In Steiniah Germany

Died January 31, 1839 In Weimar, Germany


03) Walbaum Designed in 1800

published by Linotype

(http://www.identifont.com/show?393)


04) Modern


05) The Modern classification includes typefaces with sharp serifs, high contrast.

Abrupt and dramatically contrasting stroke weights and little or no serif bracketing. Terminals are “ball-shaped” rather than reflecting a broad pen. Despite its name, this typeface style emerged in the 18th century. Some Modern typefaces were designed by Giambattista Bodoni in the late eighteenth and early nineteenth centuries and were considered radically abstract. So-called modern types were produced between c. 1788 and approximately 1820, when type design almost everywhere went into a major decline. Modern faces in general share characteristics resulting from the engraver’s tool rather than the pen.


06) Didot, Bodoni, and computer modern


07) In 1800...

The world was nearing 1 billion people (978 mill)

Cardinal Barnaba Chiaramonti succeeds Pius VI as Pius VII as the 251st Pope

The U.S Library of Congress is founded

Napoleon Bonaparte crosses the Alps and invades Italy

Ireland is proposed to join Great Britian to form the United Kingdom

President John Adams becomes the first President of the United States to life in the Executive Mansion, the White House

U.S congress holds its first Washington D.C session

William Talbot the English Photographer Pioneer was born

beginning of the change from the neoclassicism movement to the Romanic Movement.

The French Revolutionary Wars (1792-1802)

Napoleonic Wars (1799-1815)


08) Along with Walbaum he did Monotype Walbaum, and Walbaum Franktur


09) Walbaum came to typography via the unusual route of confectionery. He taught himself engraving while making his own pudding moulds while working in a pastry shop. At night, he started engraving music types. Eventually he set up his own foundry in a town called Goslar.

In 1802, just before his town was to be incorporated into Prussia, he left for Weimar. Here he established another very successful foundry. His classical types were very popular for a while until the fashion changed. His name disappeared until the 1920s, when it was revived as Monotype Walbaum.

Justus Erich Walbaum sits quietly in his Weimar workshop, establishing the German branch of Neo-classical typography. Beside Didot and Bodoni, Walbaum seems to stand rather on the margin of glory. His typeface, when judged according to the Neo-classical rules, is even a little bit “impure”. But this is precisely the reason why it is much more legible, softer and more humane than it would have been, if it had merely, blindly, aimed at an ideal. Justus Erich Walbaum came to typography from another, this time much more distant profession. He was born in 1768 as a parson’s son and was apprenticed to a confectioner in his young days. From engraving confectioner’s moulds it was only a short step to cutting type punches and type-founder’s tools. Renaissance graphic artists, to be sure, were fellows of a different calibre – they started their careers by engraving weapons! Walbaum’s name, however, does not appear in any imprint lines, because he probably never printed books himself. The same type faces were used by other printers of that period, for example Unger or Prillwitz. Maybe the last fine Walbaum type face was used to print Berthold’s Specimen Book of 1923, which also includes a specimen text in the size of 12 points, on which our transcription draws. In contradistinction to the strictly rational Didot or the elegant Bodoni, Walbaum at first sight does not possess any features that might lead to a brief attribute. In any case, however, it is an outstanding work, a far cry from chocolate wafer-cakes or cream horns. The expression of the type face is robust, as if it had been seasoned with the spicy smell of the dung of Saxon cows somewhere near Weimar, where the author had his type foundry in the years 1803-39. Its typical features are: a firm skeleton of the design of the individual letters, in some cases supported by a square scheme; daring triangular serifs of S, s, C, and G; K and R standing, like an old grumbler, with one foot placed forward; and rather conservative italics. An especially unsuccessful solution for its time was the design of italic figures. Nevertheless, they were blindly taken over by the Berthold Company in 1919, together with the other shortcomings. (http://www.stormtype.com/people.php?id=8)

The x-height of our Walbaum Text is Neo-classically reasonable in reaction to Baroque experimentation with proportions. Its descenders are relatively long; its ascenders are on a level with upper case letters. In the italic designs, lower case letters are inclined slightly more than upper case ones: this is a typical phenomenon seen in most historical type faces and we have already got accustomed to it over all those centuries. The minor irregularities and the soft details of the original type face have been retained for pleasant reading. The already mentioned figures in the italic designs have been completely redrawn to preserve the time-conditioned, uniform character of the type face family. All designs have been balanced for small sizes under 12 points. My work on Walbaum did not take long thanks to its very economizing form; the rough digitalization of its eight designs lasted exactly from 2 to 23 April 2002. This “solid body face” can be used for any sort of fiction, in particular, however, for German Romantic novels from rural settings. (http://new.myfonts.com/fonts/storm/walbaum-text/)

Based on the types of Justus Erich Walbaum, a letter cutter and type founder who set up his own foundry in Germany in 1798. Walbaum was influenced by the modern style typefaces being cut in France by letter cutters such as Firmin Didot. Walbaum is one of the most attractive modern faces. It has a lightness and delicacy which imparts an air of grace to text setting. The slight squareness of the characters gives the face an openness which is lacking in many moderns. Use the Monotype Walbaum font family for quality books, magazines, brochures and catalogues. (http://www.fonts.com/findfonts/detail.asp?pid=243198)


10) “The whole duty of typography, as of calligraphy, is to communicate to the imagination, without loss by the technology.”-anonymous


Monday, September 28, 2009

rawr


I finished my poster this weekend but realized one of my favorite lions did not make it on there so I am posting it to share. I tried posting another one but it keeps showing up blank?

Sunday, September 27, 2009

Type Prejudices

Font classification:

A basic system for classifying typefaces was devised in the nineteenth century, when printers sought to identify a heritage for their own craft analogous to that of art history. Different systematic approaches exist for classification of typefaces. A historic approach seems most reasonable, even though modern designs may be difficult to assort. But there are disputable cases in every systematics.

Old style

The roman typefaces of the fifteenth and sixteenth centuries emulated classical calligraphy. Sabon was designed by Jan Tschichold in 1966, based on the sixteenth-century typefaces of Claude Garamond. EX. Sabon

Transitional-

More abstract and less organic. These typefaces have sharper serifs and a more vertical axis than humanist letters. EX. Baskerville, Times New Roman, perpetua


Modern

The typefaces designed by Giambattista Bodoni in the late eighteenth and early nineteenth centuries are radically abstract. Note the thin, straight serifs; vertical axis; and sharp contrast from thick to thin strokes.EX. Bodoni, Didot, Bernhard Modern Roman


Slab Serif Numerous bold and decorative typefaces were introduced in the nineteenth century for use in advertising. Egyptian fonts have heavy, slab-like serifs. EX. Clarendon. Ziggurat


Sans Serif

Sans-serif typefaces became common in the twentieth century.Has humanist characteristics. Note the small, lilting counter in the letter a , and the calligraphic variations in line weight. EX. Gill Sans, Franklin Gothic, Futura


Script-

Script typefaces run a wide gamut of characteristics. They can be divided by their subjective. EX. Bello, Sinclair, French Script.


Blackletter

This style has been used for more than 600 years. It originated from the handcrafted work of scribes dating as far back as the 19th C France, Italy and Germany. It remains one of the most used and versatile typographic choices and it has enjoyed modern-day revivals by some of the industry’s most celebrated type designers. EX. Textura and Franktur


Grunge

Scratchy typefaces, jarring aesthetic and philosophy that contrasts with the conventions of classic typography. They have the visual vernacular to create new designs. EX. Turbo ripped, Fallen Thyme, dead history


Monospaced

Typewriter-like, all letters conform to a specific physical width, resulting in letterforms that must expand or condense to make the best use of the allotted space. They are also referred to as nonproportional in contrast to typical proportional typefaces. They are spaced perfectly evenly, creating nicely aligned colomns of text. EX. Courier, Orator, OCR A


Undeclared

Typefaces that cannot be clearly defined serif vs san serif. EX. Optima, Copperplate Gothic


Tuesday, September 22, 2009

Type Representatives

The Font Bureau, Inc. established 1989 by Roger Black and Davide Berlow. They combined their talents of publication design and type design to focus on the design of newspapers and magazines. The foundry’s output has ballooned to more than 1,500 typefaces today.
On the retail side, Font Bureau boasts an extensive and well-rounded collection of typefaces and type families from traditional serifs to dingbats; proprietary work is added to the growing list upon expiraiton of its exclusivity.
Font Bureau has fonts such as:
Garamond was commissioned for a Traveler magazine by Conde Nast. Douglas Crawford McMurtrie, type historian, and type designer Robert Hunter Middleton collaborated at Ludlow in 1929 to design a light oldstyle roman and italic, then released them light-heartedly under the name of “Garamond”. Jill Pichotta digitized them both, adding additional weihts with italics to the series. Graffiti designed by Leslie Cabarga in the late seventies. He collected samples of writing from walls across New York City in search for common trends in style to unite the otherwise conflicting energy of the graffiti. The designs were unused for ten years until Macintosh provided a tool to create a coherent typeface.
Pouty: Commercial lettering artist Michael Clark found that italics and light classical scripts, in their many forms, were more popular for his purposes than more formal styles. A light chancery, the fifteenth-century writing hand of the Vatican, Pouty is accompanied by a set of ligatures and alternate characters that complement a sweetly elegant cursive. Named for his daughter Jennifer, this script offers such an opportunity; FB 2000
(Pouty) (example of work)

FontShop International
Founded in 1989 by Jan Spiekermann and Erik Spiekermann FontShop International (FSI) was the first mail-order distributor of digital fonts. Since its launch, a handful of independent FontShops around the world license the premise from FSI. Although one of their main objectives was to nurture and grow the FontFont foundry-established in 1990 by the Spiekermanns along with Neville Brody-FontShop retails fonts from more than 50 other foundries around the world. In addition, FSI provides a range of publications for designers: in 1991, FontShop published the first editoin of FontBook, a massice sampler and reference guide of digital typefaces; in 2001 it began publishing Font, a print publication on typography and design from 1990 to 2000, it published the experiemental FUSE magazine and accompanying fonts, sponsoring the namesake conferences in 1995 and 1998.
The company created fonts such as; Breuer, Novel, Maurea, Photina, Beton, and Solaris. Those are some of the most popular fonts used. They carry thousands of founts from both major vendors and indie foundries. It is carefully selected for technical and design quality.

(Novel)
(Maurea)
(Breuer)
Christian Schwartz
FontHaus released Christian Schwartz’s first typeface, Flywheel, in 1992 when he was only 14 years old. A design graduate from Carnegie Mellon University, Schwartz briefly worked at MetaDesign in Berlin and Font Bureau in Boston, Massachusetts, before venturing forth as a freelance type designer in 2001. Thriving on collaborative work, Schwartz then partnered with Roger Black to create type families for the Houston Chronicle (2003) and with Paul Barnes for The Guardian (2005), as well as his previous boss, Erik Spiekermann, on corporate faces for Bosch (2004) and Deutsche Bahn (2005). While working onthese proprioetary type families, Schwartz aslo worked independently on typefaces he released through FontFont, Village, Emigre, and House Industries. In 2006 he established Schwartzco, Inc., a studio and foundry, where his reputation for speed and attention to detail continue to thrive in his personal work and evolving partnership. His website has a list of each typeface he created at each company. One of his fonts that I personally like is Giorgio Sans. It was commissioned by Chris Martinez at T, the New York Times sunday style magazine.
Schwartz was awarded the prestigious Prix Charles Peignot in 2007, given every four or five years to a designer under 35 who has made "an outstanding contribution to the field of type design" by the Association Typographique Internationale.
The first set is "Stag" 2005-2008. Commissioned by David Curcurito and Darhil Crooks at Esquire. Thin Dot and Bold Dot commissioned by Benjamen Purvis at Las Vegas Weekly.
The second image shows "Giorgio sans" 2009. Commissioned by Chris Martinez at T, the New York Times Sunday style magazine. Available directly from Commercial Type and soon through Village.



Wednesday, September 9, 2009

When I was sitting in Type today working on the computer I realized how annoying my bracelet was clanging on the table. Despite my fear of forgetting it, I took it off and set it on my notebook. Setting it down I examined it thinking "I really love this bracelet" and pondered why. I discovered this bracelet is very appealing to me because it makes me feel good just by reading it. It reads "Live with Passion" in a beautiful sky blue leather on silver.The designer Dillon Rogers does a lot of leather bracelets all with inspirational quotes or symbols like "carpe diem" or a peace sign. Part of why I love jewelry is that it's an expression of the person. This bracelet sums up a personal philosophy that each day is a blessing and should be lived to the fullest because each second that passes will never be given back. These three pictures are of the bracelet styles I have from his work. They always go with every outfit and I get complements on them daily. I feel that everyone could use a little inspiration in their day.
Leather charm braceletLeather BraceletsCharm Bracelet

Friday, September 4, 2009

Univers


Adrian Frutiger is one of the greatest typographers from the 20th century. Born a Swiss, he spent almost his whole life in Paris. He went there to work for Deberny and Peignot type foundry. He established his own design studio in Paris where he became a freelance typographer. He also did logos, fonts and the corporate image for many large companies. He also studied sculpture, graphic design and illustration. Later in Paris, he taught typography and illustration for 10 years while working. He published a book on the standard work on typography. He heavily influenced the Swiss school with his work and received many awards for his work. During his work he created more than 170 typefaces. His first creations were Phoebus, Ondine and Meridien in the early 50s. One of the most universally used is Univers. It was designed to be as neutral as possible without serifs to have clarity. The main principle in his work was the legibility of typeface, efficiency and beauty. In 2008 he collaborated on a revision of Meridien which was released as Frutiger Serif by Linotype in honor of his 80th birthday.Universe is unique because different weights and variations are differentiated by numbers rather than names with letter suffixes. The type family consists of 44 faces. The @ is not rescaled by width. The univers grid is Frutiger’s system of organizing the type family by width and thickness.
“If you remember the shape of your spoon at lunch, it has to be the wrong shape. The spoon and the letter are tools; one to take food from the bowl, the other to take information off the page... When it is a good design, the reader has to feel comfortable because the letter is both banal and beautiful.”- Adrian Frutiger




Baskerville

John Baskerville was a British typographer who revolutionized a clear typeface. He set up a printing house and published his first work, an edition of Virgil. Although he was an atheist he printed a folio bible in 1763. He was known for his clear and careful presswork rather than ornamentation. His type had level serifs with emphasis on contrasting light and heavy lines which influenced Didot. His business included paper-mache, japanning and of course printing. Typically his printed works were large with wide margins. The developed a technique to make a much smoother whiter paper which emphasized his black type. He printed works for Cambridge University and was a member of the Royal Society of Arts. Another well-known member, Benjamin Franklin, admired John’s designs so much that he brought them back to the United States. Baskerville became the adopted font for much of the federal government publishing. After his death in 1775 his wife operated the press until 1777. His work was bought by Beaumarchais and were used in a 7-volume edition of Voltaire. He is recognized as one of the leading transformers of English printing and type founding along with William Caslon. Baskerville is classified as a traditional serif shifted the axis of rounded letters to a more vertical position resulting in a more clearly consistent look.

Wednesday, September 2, 2009

train of thought

I finally got internet back at my house. I never realized how much it is used daily, even by the minute. For all our homework I had to go somewhere and find internet so I could blog or look up homework from blackboard. Even the small questions in my head like "what is the weather?" "What is this business' number?". My instinct every time was to go to the internet and type it in and like magic, my answer! This constant need to know everything the second we want to know it is what lead the world to the Iphone. People couldn't even walk or drive without the internet. What happened! I am completely guilty of the iphone and it has helped me countless times with immediate information. I fear the next invention to convenience us. It is like "metropolis", we watched it today in Design History, man vs machine. Now it's man vs technology. As designers I feel we are into the "new" look, the "new" thing we are the people who will be presenting new revolutionary technology and innovations to the world.